Bruna Sotte de Carvalho

Director of Digital Strategy, Ettos Comunica

Owner of Ettos Comunica and author of a recently published book on marketing and identity. Leads AMA Orlando's digital marketing, content, and member engagement.

Bruna Sotte de Carvalho is the owner of Ettos Comunica, a communications studio focused on brand storytelling and human-centered marketing. She recently completed her first book, a personal reflection on how marketing shaped her life from childhood into a global career, and brings that same storytelling mindset to every project she touches. As Director of Digital Marketing for AMA Orlando, Bruna leads the chapter's digital presence, content strategy, and blog. Her goal: make AMA Orlando's website the most useful marketing resource in Central Florida, full of ideas, opportunities, and reasons for local marketers to stay connected.

Marketing is more than telling people what to do, it's creating experiences and connections that outlast the campaign.

Expertise: Content Marketing, Storytelling, Digital Strategy, Community Building