The leading resource for marketing professionals in Central Florida.
Our chapter
The American Marketing Association Orlando is the leading professional resource for marketers in Central Florida. We are part of the national American Marketing Association, 70+ local chapters and 30,000+ AMA members across the United States.
Our mission
AMA Orlando exists to unite and uplift marketing professionals through authentic connections, up to date industry knowledge, and experience based leadership development. We leverage the city's rapid growth as a living laboratory to cultivate community driven leadership and deepen professional expertise for marketers. We champion a culture where marketers are seen as strategic drivers of growth and change. By creating opportunities to learn, adapt, collaborate, and inspire one another with strategies, we help position Orlando as a leading hub for marketing excellence.
What we stand for
As a professional chapter of the AMA, we bring thought leadership in marketing, business development, and sales through education, personal and professional growth opportunities, and access to leaders within the community to expand spheres of influence.
Our vision
To establish Orlando as a thriving hub for marketing leadership and innovation. We aim to build a powerful community that empowers marketers to grow, connect, and lead with purpose, driving impact for their businesses and shaping the future of the industry both locally and globally.
Our mission
AMA Orlando exists to unite and uplift marketing professionals through authentic connections, up to date industry knowledge, and experience based leadership development. We leverage the city's rapid growth as a living laboratory to cultivate community driven leadership and deepen professional expertise for marketers. We champion a culture where marketers are seen as strategic drivers of growth and change. By creating opportunities to learn, adapt, collaborate, and inspire one another with strategies, we help position Orlando as a leading hub for marketing excellence.
What the chapter does
Education
Workshops, panels, and certification paths taught by people shipping the work in Central Florida right now. If the advice has not survived a real budget, it does not get the microphone.
Mentorship
The L.E.A.P. program and student competitions pair emerging marketers with practitioners who make time for honest feedback, not a polite nod and a business card.
Community
Signature socials and networking nights that turn a room of marketers into a professional ecosystem. Come once and you will recognize faces the second time.
Access
A working board that opens doors to agencies, brand teams, and hiring managers across the region. Ask, and somebody on the board usually knows the person you need.
Strategic priorities
Retention
Strengthen relationships with current members by delivering ongoing value, meaningful engagement, and resources that encourage long term participation and satisfaction.
Growth
Expand the chapter's membership by attracting new professionals and promoting the benefits of joining.
Engagement
Foster meaningful connections through networking events, educational programs, leadership opportunities, and initiatives that increase the chapter's visibility and impact in the community.
Visibility
Increase the chapter's visibility and strengthen brand recognition through meaningful content, strategic communications, social media, public relations, and community outreach that highlight our mission, our members, and our impact.
Meet the board, see what membership includes, or come to an event.